India coffee house, owned the most promising locations and huge footfall, died down.
Chaayos expanded to 80+ outlets just by selling tea.
Zoom meetings took over the largest market share as on May 2020, despite have equal is not better competitor options.
*What is common between all these stories*
_Think a bit before reading further._
? India coffee house died down due to lack of innovation for changing values despite owning the loyalty of their customers.
? Chaayos understood what mattered to their customers.- Customer centric innovation
? Zoom business model did the magic.- Bussiness model innovation + customer centred innovation
*Most companies think that it is only about products....*
*And thus they do not innovate until it’s too late.*
_Let me show you what lies beyond….._
Join me for the *MASTERCLASS* on October 02, 2020 at 10:00am.
Reserve your seat now. (limited spots closing fast)
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For your success,
Utssav Gupta
Innovation Catalyst
